Melo Launches Degree Men “DO:MORE” Campaign Atop Madison Square Garden‏

Carmelo Anthony boxes on to of Madison Square Garden for Degree Do:More campaign

NEW YORK CITY (March 28, 2013) -On March 28th,Carmelo Anthony showed the world how he canDO:MORE off the court with his love for boxing to help Degree Men launch the new ‘DO:MORE’ campaign encouraging men to go beyond their comfort zone and test their limits with an afternoon workout atop the Madison Square Garden marquee.


The Degree DO:MORE campaign hopes to inspire and empower people to push themselves further and to be the best at what they do,” says Gaston Vaneri, Senior Marketing Director, Unilever North America.  “We are thrilled to partner with elite athletes that are doing just that, challenging themselves to do more of what they love and provide a product like Degree® with MOTIONSENSE™, that keeps them protected and won’t let them down as they push boundaries.”